Speaking & Workshops

Brand Training That Gets Everyone on the Same Page

A strong brand is a unifying force that drives decisions, messaging, and customer experience. We offer brand training through online and on-site workshops designed to help your team understand, align with, and strengthen your brand at every level.

Our interactive sessions are built for senior leadership, directors, marketing managers, and frontline teams—ensuring that every layer of your organization is aligned and equipped to execute on a clear, compelling brand strategy.

Workshops That Make Brand Strategy Actionable

Marketing leaders don’t need more theory—they need practical tools that impact business outcomes. Our workshops may just be the wake-up call your brand needs.

What a Brand Really Is – Debunking common misconceptions and revealing how to craft a modern brand that resonates with today's consumers.

Aligning Brand with Consumer Expectations – Insights from our latest National Consumer Brand Study on what modern consumers want most from brands today.

Positioning That Sticks – Helping organizations define a brand position that is attainable, sustainable, and resistant to marketplace dilution.

Applying Brand Principles to Your Marketing – Integrating the brand into messaging, customer experience, and organizational strategy.

We even offer a Brand Bootcamp for Small Businesses – A hands-on, no-fluff session where we work side by side to refine your brand—the guiding force behind everything you do, say and are. Walk away with a clear, achievable brand compass that aligns your business, attracts the right customers, and keeps you from chasing shiny objects.

We don’t just teach brand positioning—we make it real, practical, and executable.

Keynote & Speaking Engagements

Kurt Bartolich doesn’t do generic. With 30 years of brand strategy experience, he delivers high-impact keynotes and presentations that cut through all the B.S. and challenge audiences to think differently about brand honesty, authenticity, and customer engagement.

He’s worked with CMOs, marketing teams, and agency leaders across retail, healthcare, B2B, higher ed, community, technology, non-profit, and media sectors, helping them transform their brand position and sharpen their market presence.

He is also the author of You Can’t Ride Two Horses With One Ass, a straight-talking guide to growing your business by protecting your brand’s authenticity.

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Kurt Bartolich

Founder and Brand Expert

Speaking Highlights

Kurt has been invited to share his expertise at:

National Association of Community Health Centers Annual Conference – Co-keynote speaker

Kansas City IABC Annual Communications Conference – Two-time presenter

Kansas City Chamber of Commerce Luncheon – Main presenter

The Kauffman Foundation FastTrac Program – Guest presenter

Missouri SBDC at UMKC Growth360 (Scale) Programs – Recurring guest speaker

Whether speaking to corporate teams, industry leaders, or agency partners, Kurt delivers high-impact, no-fluff sessions that challenge conventional thinking and give audiences practical, brand-building insights they can act on immediately.

Ready for a speaker who says what others won’t?